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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Communication and presentation skills
 Lorencová, Ivana ; Krsek, Libor (advisor) ; Vondra, Zdeněk (referee)
This bachelor thesis deals with individual factors of communication and basic presentations skills. The theoretical part specifies the basic elements of verbal and non-verbal communication and basic factors connected with preparation and realisation of a presentation. The practical part of the thesis comprises an analysis of impacts of speaker's visual and other communication influences over an audience. The results are applied to a Multimedia Display exhibition taking place during the bachelor's seminar.
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The role and influence of non-verbal communication in personal selling
 Rajnoha, Adam ; Říha, David (advisor)
This bachelor's thesis examines the impact of the oldest part of our communication in the field of personal selling. In the beginning of the theoretical section we aim to define the concept and importance of non-verbal communication, and its parts, according to the channel of communication with the conclusion relating to the specific recommendations for salesmen. The personal selling process will be described in the second part of the theoretical section. Additionally, a theoretical clarification of the impact of nonverbal communication in the process of personal sales will be provided. The purpose of the theoretical sections is to serve as a basis for the practical section, which will help explain the final conclusion. The practical section examines, on the basis of questionnaire survey, respondent's reactions to non-verbal signals of sales men from audio-visual recording and provides the answer to the fundamental question of our work: "does non-verbal communication have an impact in the area of personal selling?"
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